Marketing Extraordinary Homes

Without a doubt, the best way to get clients is by recommendation. The founder of Aman Resorts said in one of his rare interviews “If a restaurant advertises, it’s probably not a good restaurant.”

The super-rich always want a bespoke service with any luxury service. Everything should be tailored to the client’s requirements. The rich are usually never in a rush to sell their home. If you are selling luxury, you are selling emotions.

We focus on the ‘rule of one’ for luxury estate agents. You only need ‘one’ buyer who loves your home.

How to be different? We learn from the best in the industry who sell extraordinary homes all the time – global property developers. If you have been to a marketing suite for a super-prime development you will appreciate what great marketing is. Why not apply their ideas to the private home market? This is why boutique estate agents build websites for one house or an apartment. The benefits are simple, you can easily share a link privately, stand out the luxury property, and create an online experience.  

If you are interested in complimentary real estate advice, you can contact James https://jamesnightingall.com/contact via phone, email or website.

47 Old Church Street, Chelsea - Website By James Nightingall